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By VHB-Rating

VHB A+

Menkveld, Albert J. / Dreber, Anna / Holzmeister, Felix / Huber, Juergen / Johannesson, Magnus / Kirchler, Michael / Neusüss, Sebastian / Razen, Michael / Weitzel, Utz / Clapham, Benjamin / Lausen, Jens / (...), et al. (2024)

Nonstandard Errors

The Journal of Finance, Vol. 79, No. 3, pp. 2339-2390

https://doi.org/10.1111/jofi.13337

VHB A

Jürgensmeier, Lukas / Skiera, Bernd (2024)

Generative AI for Scalable Feedback to Multimodal Exercises in Marketing Analytics

International Journal of Research in Marketing, Vol. 41, Issue 3, 468-488. Finalist for the Best Paper Award of the International Journal of Research in Marketing.

https://www.sciencedirect.com/science/article/pii/S0167811624000430?via%3Dihub

Miller, Klaus / Skiera, Bernd (2024)

Economic Consequences of Online Tracking Restrictions

International Journal of Research in Marketing, Vol. 41, Issue 2, 241-264. Winner of the Best Paper Award of the International Journal of Research in Marketing

https://www.sciencedirect.com/science/article/pii/S0167811623000708

Jürgensmeier, Lukas / Skiera, Bernd / Bischoff, Jan (2024)

Opportunities for Self-Preferencing on International Online Marketplaces

International Marketing Review, Vol. 41, Issue 5, 1118-1132

https://www.emerald.com/imr/article/41/5/1118/1224020/Opportunities-for-self-preferencing-in

Ahmadi, Iman / About Nabout, Nadia / Skiera, Bernd (2024)

Overwhelming Targeting Options: Selecting Audience Segments for Online Advertising

International Journal of Research in Marketing

https://www.sciencedirect.com/science/article/pii/S0167811623000502?via%3Dihub

Proffen, Celina / Jürgensmeier, Lukas (2024)

Do Political Conflicts Influence Daily Consumption Choices? Evidence from US-China Relations

Journal of Economic Behavior & Organization, Vol. 220, pp. 660-674