By VHB-Rating

Skiera, Bernd / Schlereth, Christian / Oetzel, Sebastian (2020)

Minimum Increments and Billiing Increments in Tariffs: The Tiny, Little Numbers that Really Matter

Journal of Service Research, forthcoming

Hinz, Oliver / Otter, Thomas / Skiera, Bernd (2020)

Measuring Network Effects in Two-Sided Markets

Journal of Management Information Systems, forthcoming

Bayer, Emanuel / Srinivasan, Shuba / Riedl, Eddie / Skiera, Bernd (2020)

The Impact of Online Display Advertising and Paid Search Advertising Relative to Offline Advertising on Firm Performance and Firm Value

International Journal of Research in Marketing, conditionally accepted